Simply, it is an easy-to-use application that runs behind the scenes allowing you to maintain your website's content and data on demand. Web content management system is browser-based, which means you can manage your website via a secure online interface. Even better, you don’t need to be a computer genius to use it because it was designed for users of all levels of computer experience.
Web content management system gives you just the right amount of control over your website to use it as effectively as possible. Whether you want to add unlimited pages, create and send email newsletters to select groups of subscribers, easily add flash movies, or manage your site's search engine optimization.
Available Features
Page Content Management and Publishing
Web content management system is design to make creating and managing web content simple. Anyone in your organization with minimal computer experience can be trained to confidently maintain your website using our built-in WYSIWYG (What You See Is What You Get) content editing technology.
Product Management and E-Commerce Software (Shopping Cart Software)
Selling products, services, or subscriptions online demands an e-commerce system that is trustworthy, reliable, and secure. E-commerce’s CMS automatically processes transactions, securely handles customer information, and allows you to accurately manage order fulfillment with its integrated workflow technology.
Data Capture and Management Information is everything, especially information that’s useful to your business. Data capture involves enabling your website to collect voluntary information from visitors and customers and storing that information according to your needs. Points of data capture include web forms (e.g., service request forms), subscription sign-up utilities, and membership applications.
Email Marketing
Periodical newsletters with useful articles and special offers are excellent tools to keep your customers interested in and aware of your products or services. Email marketing allows you to target specific groups of customers within your opt-in subscription database with email newsletters that guide them back to your website.
File Management
Consolidating and sharing your files has never been easier. Web content management system features a universal file management system that lets you upload, organize (by folder), retrieve, and publish your images, documents, videos, and flash files. An integrated metadata search mechanism makes managing your assets straightforward.
Event Management (Calendars and Schedules)
Do you host events such as networking get-togethers, performances, demonstrations, or seminars? Event management System allows you to publish events on your website with interactive capabilities, including selling and managing reservations and packages for individual or multiple attendees.
Do you struggle to maintain a paper (or electronic) schedule to manage your appointments with clients or partners? Scheduling System is customized for your business and can be integrated into your website for automate appointment scheduling.
You might also be interested in customer relationship management (CRM) software, with which you or your sales staff can manage sales leads, appointments, customer accounts, and projects.
Articles, Forums, Blogs, and Syndication
Many web users are better able to relate to your company if you communicate your message in a more natural and informal way, that is, with helpful articles, user forums, and corporate blogs. Depending on the quality of and demand for your content, it can be fed to and promoted on other websites using RSS (Really Simple Syndication) technology. Syndication, as it's called, is a great way to spread the word about your products and services.
Website Membership Management
Membership management system enables your website to support user account registration, login, and management. Social networking sites (Facebook, MySpace, etc.) allow users to open a membership, typically free of charge, and use a variety of Web 2.0 services, including blogging and creating interactive profiles.
Membership management system for e-commerce websites is typically used for customers to login periodically and for a number of reasons. For example, when a customer purchases an item on a website, she creates an account to expedite her shopping experience in the future. He/She may return to the site at any time, log in, and view her account details or track the shipping status of her order.
Corporate websites can make use of a membership management system to allow clients to log in and review projects, pay bills, or request new products or services.
Site Performance Statistics
Optimizing your website to increase traffic and convert visitors to customers is easier if you know where you stand. Our site performance software shows you detailed traffic statistics, including daily, weekly, and monthly totals of hits, unique visitors, and page loads
Secure Administrative User Accounts
You can access your web content management system securely online with a username and password. Within the web content management software’s administration section, you can create additional administrative user accounts for others in your organization as well as set each account’s access level. In other words, you control what your employees can see and do within the web content management system.
Simple and Advanced Searching Mechanisms
The web content management system is navigated by browsing category options (by task; e.g., “Add a New Page”) or by searching and filtering. The searching capabilities are as simple and advanced as necessary allowing you and your staff to locate and use information quickly.