Product catalog is powered by content management system (CMS), a web browser-based application that allows you to promote your products with all the features of a typical e-commerce platform:
Product descriptions, options, and images
Product videos and documentation
Multi-level organization structure (categories and brands)
Robust keyword searching and filtering
The difference between a product catalog and an e-commerce website is that a catalog does not support transactions. Instead, the customer is able to select a product (or many products), select any associated options, and then add them to a shopping list.
The customer can then provide his or her required contact information and then submit the list to a representative of your company who can price and process the order.
Features
Page Content Management and Publishing
Web content management system is design to make creating and managing web content simple. Anyone in your organization with minimal computer experience can be trained to confidently maintain your website using our built-in WYSIWYG (What You See Is What You Get) content editing technology.
Product Management (Shopping List Software)
A product catalog website allows you to present your products on your website without the transaction functionality. Instead of features such as "add to cart" and "check out," users can add a product to a shopping list and then submit the list to you with his or her contact information. The site can be used to showcase work samples, photo galleries, multimedia, and more.
Data Capture and Management Information is everything, especially information that’s useful to your business. Data capture involves enabling your website to collect voluntary information from visitors and customers and storing that information according to your needs. Points of data capture include web forms (e.g., service request forms), subscription sign-up utilities, and membership applications.
Email Marketing
Periodical newsletters with useful articles and special offers are excellent tools to keep your customers interested in and aware of your products or services. Email marketing allows you to target specific groups of customers within your opt-in subscription database with email newsletters that guide them back to your website.
File Management
Consolidating and sharing your files has never been easier. Web content management system features a universal file management system that lets you upload, organize (by folder), retrieve, and publish your images, documents, videos, and flash files. An integrated metadata search mechanism makes managing your assets straightforward.
Site Performance Statistics
Optimizing your website to increase traffic and convert visitors to customers is easier if you know where you stand. Our site performance software shows you detailed traffic statistics, including daily, weekly, and monthly totals of hits, unique visitors, and page loads
Secure Administrative User Accounts
You can access your web content management system securely online with a username and password. Within the web content management software’s administration section, you can create additional administrative user accounts for others in your organization as well as set each account’s access level. In other words, you control what your employees can see and do within the web content management system.
Simple and Advanced Searching Mechanisms
The web content management system is navigated by browsing category options (by task; e.g., “Add a New Page”) or by searching and filtering. The searching capabilities are as simple and advanced as necessary allowing you and your staff to locate and use information quickly.
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